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Market Positioning Tool
   
 
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A unique ability to deliver valuable products or services to customers creates an enviable market positioning and can generate high growth.

We will provide you with a simple and visual brief on your current market positioning and some advice on how you may improve it.

The confidentiality of your answers is further ensured by the fact that you do not need to specify the nature of your offer's characteristics.


Please rate yourself and 2 of your direct, closest competitors on the FIVE most important performance characteristics of your respective market offers (including pricing - #1).

All you need to do is to select the appropriate values in the drop-down boxes below.

YOUR COMPANY - offer characteristics

#1 - your pricing
#2 - you
#3 - you
#4 - you
#5 - you
COMPETITOR A - offer characteristics

#1 - A's pricing
#2 - A
#3 - A
#4 - A
#5 - A
COMPETITOR B - offer characteristics

#1 - B's pricing
#2 - B
#3 - B
#4 - B
#5 - B

 In order to receive our feedback


Please fill in your contact details:

First Name (*)
Last Name (*)
Organization (*)
Position
Your E-mail (*)

You may also test one of the qualities of your business model and the ability of your Management Practices to meet the challenge of your company's growth;
or check out the Frequently Asked Questions on business innovation.

(*) = required
    

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